Services
Services
Brand
I design brand identities for people who need to look credible and consistent. Sometimes that’s a full identity from scratch – logo, colour palette, typography. Sometimes it’s about tightening what you already have.
Editorial
Reports, toolkits, publications, strategy documents – the work that carries the substance. I design long-form content that’s clear, readable and well-structured, so people can find what they need and understand it quickly.
Presentations
Most slide decks try to say too much. I design presentations that know what they're trying to do – guide an audience through an idea, make a case, tell a story – and do that one thing well. Less clutter and more clarity.
Campaigns
The kind of design that has to work out in the world, at speed, across different formats. I design campaign and social assets that feel part of a coherent whole – so whether it's a poster, banner or social cards, it all pulls in the same direction.
Looking for web design?
Web design, for me, is a team sport. At Made for the World, it's my main focus. If you're looking for a web partner, drop me an email at lucy@madefortheworld.studio.
What to expect
A calm, structured process
Clear steps, realistic timelines, and regular check-ins. I'm a stickler for organisation, so nothing falls through the cracks.
A genuine collaborator
I'll bring fifteen years of experience to the table – which means I'll ask questions, share a view, and occasionally push back if I think there's a better way. You're not just hiring a pair of hands.
Design that earns trust
Credible, legible, and built around your audience. The kind of work that makes people feel confident in you before you've said a word.
Ethics and accessibility as standard
Design should be for everyone, and harm no one – not even the planet. Accessibility built in from the start and a conscious eye on the environmental footprint of every project.